Why do you buy online?

Buying online is more popular than it has ever been. Millions of users go online every day to buy everything; from groceries to fashion items. Improvements to electronic commerce technologies come to us very quickly; bringing with them great improvements to the online shopping experience, and changing the way we make purchases as a whole.

The good and the bad of online shopping

But, of course, these amazing advances come with a greater risk; and with a component of customer service quality that is less and less human. Then we ask ourselves: what are https://www.bufale.net/allarmismo-pringles-cancro-confezionato-un-barattolo/ the best and worst aspects of online shopping?

The good and the bad of online shoppingPerhaps the most obvious advantage of online shopping is its convenience . The days of having no choice but to leave home to buy are a long and distant memory. And now, thanks to smartphones and wifi, the convenience is there in our pockets, at any time of the day or night.  Have you ever been in a store looking for a particular item, only to find that you do not have it?

Most physical stores have a limited stock; But online you will find a much wider variety of articles, which otherwise might not have been available.

The best

Another big advantage of online shopping, which is likely to be more popular with consumers, is the potential to save money by comparing costs effortlessly. It is no longer necessary to blindly trust the word of a retailer, when it tells you that its products are cheaper than those of its competitors; Now we can see it for ourselves.

Unfortunately, not all are benefits and advantages. With limited human participation in the online shopping process, privacy and security risks can be increased.

By making an online payment through an insecure transaction , you may be exposed to fraud or identity theft. In addition to security issues, another disadvantage is not being able to physically see what you are buying.

Of course, this buying behavior has become a norm; and we put a lot of confidence that the retailers send us what we expect, but occasionally we can fall into the money scams if we are not vigilant. And of course, there is the lack of human service to the client when things go wrong. Too often, a robot can not solve its problems, but human help is not available or difficult to obtain.


There is no doubt that online shopping has revolutionized our experiences as customers, and will continue to do so as technological advances continue. But it is important to keep track of the risks that we can not ignore and the new risks that can arise from online purchases; which becomes an increasingly normal part of our daily lives.

Therefore, there may be stores with facilities, convenience and varieties, but you should make sure to be a secure store to ensure that you have the best online shopping experience possible. Due to the numerous advantages and benefits, more and more people say they prefer online shopping instead of conventional purchases these days.

The best and worst

It is important to understand the psyche of the online buyer. This is what they say is important to them – Know what the consumer wants –  connect to your thinking in all ways you can to satisfy these desires, through competitive intelligence, competitive pricing, customer service and more.

There are many reasons for online store sellers to be optimistic about the future of e-commerce. Here are some reasons for consumers to buy online, in their own words:

  • Convenience:  Where else can you shop, even at midnight?  You do not have to wait in line or wait until the store assistant helps you with your purchases. You can do your shopping in minutes, even if you are busy, apart from saving time and avoiding crowds. Online stores give us the opportunity to buy 24 x 7.
  • Better prices:  Get cheaper deals and better prices from online stores because the products come to you directly from the manufacturer or seller without intermediaries involved. Many online stores offer discount coupons and seasonal discounts.
  • Variety:  One can get several brands and products from different vendors in one place. You can enter the latest international trends without spending money on trips; You can make purchases from retailers in other parts of the country or even the world without being limited by the geographical area. These stores offer a greater selection of colors and sizes that you find locally. If you find that the product you need is out of stock online, you can go to another online store where the product is available.
  • Less expenses:  Many times when we opt for conventional purchases, we tend to spend much more than the necessary purchase expenses, in things like eating out, traveling, impulse purchases, etc.
  • Price comparison:  Online stores make comparison and research of products and possible prices. Online stores also give you the ability to share information and comments with other buyers who have first-hand experience with a product.
  • Crowds:  If you are like me, you would like to avoid the crowds when you do the shopping. The crowds force us to make rushed purchases most of the time. The crowds also create a problem when it comes to finding a parking spot nearby, where you want to go shopping and return to your vehicle later loaded with shopping bags.
  • Compulsive shopping:  Many times when we go shopping we end up buying things we do not need due to the shopkeepers’ sales skills – or due to the lack of options in those stores we end up buying items that we do not really need.
  • Discrete purchases:  Some things are done better in privacy. Online stores allow me to buy underwear, lingerie or adult toys without the embarrassment of having several people watching it.